Business Immersion: OPPAL Case by Entrepreneurial Marketing MBA Students in Collaboration with SBM ITB
OPPAL, launched in August 2022, is a multi-platform media company targeting Gen Z, Millennials, and Young Professionals (ages 16-45). It aims…
Business Immersion: Sunan Group Case by Entrepreneurial Marketing MBA Students in Collaboration with SBM ITB
Applying the principles of entrepreneurial marketing, Sunan Group positions itself as a provider of unique and innovative housing solutions.…