Growth Unlocked
with the Marketing Maestro
Kurang jelasnya orientasi inovasi
Banyak bisnis memulai inisiatif baru tanpa arah yang jelas tentang value apa yang ingin diciptakan dan untuk siapa.
Memastikan growth yang konsisten
Tantangannya bukan hanya menciptakan lonjakan awal saja, tapi juga menjaga momentum pertumbuhan secara berkelanjutan di tengah dinamika pasar.
Keterbatasan budget dan sumber daya
Ide besar sering terhambat eksekusinya karena keterbatasan dana, waktu, atau tim yang mampu menjalankannya dengan efektif.
Selama 3 hari, Anda akan belajar topik-topik penting untuk
menjawab tantangan dalam menciptakan pertumbuhan perusahaan
Day 1
Blueprint
Day 2
Customer Growth Plan
Day 3
Methodology
Kelas ini didesain untuk memberikan Anda pengalaman belajar yang
eksklusif, interaktif, dan aplikatif
Dapatkan pengalaman eksklusif belajar langsung dari para marketing maestro Indonesia.
Kelas didesain dengan beragam aktivitas sehingga pembelajaran lebih seru dan interaktif.
Ikuti sesi diskusi permasalahan bisnis nyata melalui studi kasus eksklusif dari Markplus Institute Case Center.
Silabus pelatihan kelas ini mengkombinasikan pembelajaran berbasis konsep dan aktivitas interaktif
Day 1
Creative Innovation Blueprint
Day 2
Marketing Strategy & Customer Growth Plan
Day 3
Agile Marketing Methodology
|
09.00 – 10.30 |
Entrepreneurial Marketing Principle |
Marketing Strategic Plan |
Agile Marketing Methodology |
|
10.30 – 10.45 |
Coffee Break |
Coffee Break |
Coffee Break |
|
10.45 – 12.00 |
Creative Innovation Blueprint for New Growth |
Framework for Customer Acquisition & Retention |
Building Agile Marketing Teams |
|
12.00 – 13.00 |
Lunch Break |
Lunch Break |
Lunch Break |
|
13.00 – 15.00 |
Class Activity: |
Class Activity: |
Class Activity: |
|
15.30 – 15.45 |
Coffee Break |
Coffee Break |
Coffee Break |
|
15.45 – 17.00 |
Immersive Case Discussion  NVIDIA’s moves for Sustained High Growth |
Immersive Case Discussion  Jollibee Expansion to the Global Market |
Immersive Case Discussion  Kopi Kenangan Agile Innovation |
Hermawan Kartajaya is the Co-Author and Thought-Leader of 13 International Books with Philip Kotler Father of Modern Marketing since 1998. He is also the Founder & Chair of MCorp (Holding company of MarkPlus, Inc., MarkPlus Institute, and Marketeers).
He is a unique combination of a thinker of strategic business concepts, particularly in marketing, and a practitioner.
MarkPlus Institute (Marketing Consultant with
25+ years of experience)
Jacky Mussry is a seasoned business strategist and marketing expert with over two decades of experience across diverse industries, including education, aviation, telecommunications, manufacturing, and financial services. He currently serves as Vice Chancellor of MarkPlus Institute, a key business unit within MCorp.
Renowned for his ability to bridge strategy and execution, Jacky is also an active academic, teaching business strategy and marketing management at top Indonesian universities such as SBM ITB, Universitas Indonesia, Universitas Gajah Mada. He co-authored the book Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability with Philip Kotler, Hermawan Kartajaya, and Hooi Den Huan, emphasizing the need for agile and creative marketing in today’s dynamic business environment.
Jacky is widely recognized for his thought leadership in transforming organizations through innovation, leadership, and a deep understanding of market dynamics.
Early Bird (D-30)
IDR 6.000.000/pax
Regular Price
IDR 7.500.000/pax
Corporate Package
IDR 18.000.000/3 pax (@IDR 6.000.000/pax)
Ultimate Package
IDR 27.500.000/5 pax (@IDR 5.500.000/pax)